Random: food for the soul?

Today in starbucks they were setting up the fall promotional art. Signage, mugs, even new bags of beans. They transform the store to fit the season. This year they are promoting a new oatmeal. Now I like there products as much as the next guy, but this add was a bit much. Starbucks is now claiming to have food and drinks that nourish your SOUL!!! I'm sure it tastes good but this claim is far too lofty and downright ridiculous. Things that can impact your soul: books, music, God, relationships...not a mocha.

Come on Starbucks, you're better than this.